Father’s Day Campaign

Production for global Father’s Day campaign.

Video: Homeowners work with professional installers to get their video doorbell set up. During their testimonials, they are asked to test the product. What they see on their app, in crystal clear high definition video, is not only someone they recognize, but someone who lives relatively far away and is completely unexpected. The product becomes a facilitator for emotional family reunions around Father’s Day.

Stills: The core idea was to show dads in a candid way of connecting with their loved ones. Google devices help with capturing that moment or enabling a new experience but they’re almost secondary to the dynamic between the people.
We also wanted show to a wide range of dads (grandpas, young dads, dad couples) in a situation or environment that reflects their passion - sunroom, music space, and more. Photography by Martien Mulder